PoST oNe..

Nearly 40% the nations internet users download music and watch videos on the web. These figures were collated in a survey of 10,000 consumers. Websites such as Bebo and video download sites such as YouTube were viewed and just over half of the youth population (54%) want to create or share their own content on the web.

The international study by consultancy Accenture, showed that viewers want more control over where and when they watch certain types of footage and also would like productions of their own.

Accenture's partner - Dave Brown has stated ""The good news is that the vast majority (77%) of UK consumers believe that technology has made their lives easier and a similar number associate technology with fun.

"UK consumers are most interested in applications that allow them to download and watch films, TV shows and other video content on their TV. They are less interested in applications that allow them to work from home.

"However, what we found is that as consumers upgrade to digital homes - in order to get access to more content when and where they want it - they face increased complexity."

however the good news for this situation is that people would rather much prefer to watch downloaded footage on their televisions rather than their computers. The survey showed that a stagering 54% of the population would prefer to watch downloaded videos the the television, compared to the 30% via the internet.

"While the PC is the prevalent alternative distribution mechanism today, 100m videos are viewed every day on YouTube; future interest is greatest in viewing downloaded video on the television," according to Accenture's Digital Home report.

Accenture also found that 65% of people under the age of 24 play games online, and 44% of the same age group want to watch video on the internet!

My Opinion - Personally i think music/video downloads should not be banned, as there are plentyof artists out there who would prefer their music be heard on the internet. Unheard artists and songs are usually found by searching the internet and also the videos on YouTube are usually posted up by people who are aware they are there.